BOD Biography

Ben Davis

Executive Director

Ben is the Executive Director of the Global Enteral Device Supplier Association (GEDSA), a non-profit trade association dedicated to the advancement of patient safety. His involvement with GEDSA spans over 11 years, where he has served on multiple committees and was previously Chairman of the organization’s Board of Directors. Prior to becoming GEDSA’s Executive Director, Ben was the Vice President of Engineering and Product Development at NeoMed, where he led the development of their ENFit product portfolio. Ben is a subject matter expert on enteral & oral syringes, medication administration dosing accuracy, nasogastric feeding tubes, enteral connectors, and pharmacy accessories. He has used this knowledge to serve as a delegate for the Swedish Standards Institute (SIS), where he participated in international medical device standards development, and he currently serves as a liaison to ISO TC210 JWG4. Ben is an inventor on 69 patents, in jurisdictions around the world, including lead inventor of the ENFit® Low Dose Tip Syringe technology. Ben has a Bachelor of Science in Industrial Engineering from the Georgia Institute of Technology.

Marc Waldman

Chairman of the Board

Marc Waldman is currently the GEDSA Chairman of the Board and Chairperson of the ENFit Conversion Committee. A healthcare industry sales/marketing executive for over 30 years, Marc has been heavily focused on patient safety initiatives for the last 20+ years. Waldman was most recently Vice President of Business Development at NeoMed (now a division of Avanos) which develops and manufactures neonatal, pediatric & pharmacy products to support optimal enteral and accurate low-volume medication dosing. Currently, he is Vice President of Wyebot, a technology company focused on WiFi automation and its impact on patient safety.

Paul van Raan

Vice-Chair of the Board

Paul van Raan (Leiden, the Netherlands, 1st Dec. 1981).

After obtaining his Master degree in Economics from Erasmus University in Rotterdam (specialization in Marketing Management) Paul started his career in Medical Devices. Through the fields of Biotechnology and Pathology he made the switch to Enteral Nutrition Devices in 2010, by joining Nutricia Advanced Medical Nutrition (part of Danone). During his career, he gained extensive experience in co-developing with Health Care practitioners and patient’s innovative products and launching them worldwide. Paul has been also been working on ISO compliancy projects in the field of enteral nutrition and devices for many years. He has extensive knowledge on safety topics and compliancy within enteral nutrition devices and he was leading the marketing roll-out for several ISO compliant systems (such as ENFit) worldwide. Working on innovative products that improve patient safety and enhance the patient’s way of living are key drivers for him. For Paul, listening to health care practitioners and patients is crucial and essential to bring valuable products and services to the market that truly matter and change lives. Be close to the market, listen to the users and try to improve the patient’s quality of life.
This mission he pursues, with a lot of passion, every day.

Joe Paone

Board Secretary

Joe Paone is the US Director of Product Marketing of the Nutritional Delivery business for Cardinal Health. Joe started his career with Covidien in 2015 supporting Nutritional Delivery products and ENFit. Later joined Medtronic then Cardinal Health through organizational Patient Recovery acquisitions. During this time Joe held roles as Sales Director, Field Trainer and Field Representative primarily in the Acute market.  Joe currently manages Cardinal Health’s market leading Kangaroo brand supporting infants to end of life patients across all health care segments.  Joe has a Bachelor of Science in Business and Marketing from Rider University.

John Bacon

Board Treasurer

John Bacon is the Sr Product Manager for enteral products at Moog Medical. John began his career at Moog in 2007 and has worked in the enteral feeding field for more than 20 years.  In his current role, John manages the development and marketing of the US Infinity enteral feeding pump product lines. Prior to Moog, John worked for Kimberly-Clark where he managed the MIC enteral feeding tube product lines, including the MIC-Key low-profile feeding tubes. John has a Bachelor of Science in Zoology and Master of Business Administration both from Brigham Young University.

Jamie Demsey

Member at Large

Jamie Demsey is the Sr. Product Manager for neuraxial products at B. Braun Medical. She is also a member of the GEDSA NRFit Conversion Committee. A graduate of East Stroudsburg University with a BA in Communications, Jamie began her career at B. Braun in 2006 and has held various roles within regional anesthesia product management. In her current role, she manages the upstream and downstream marketing activities for B. Braun’s epidural, spinal, and combined spinal-epidural portfolios. She is passionate about patient safety and is dedicated to the education and implementation of NRFit devices within hospital systems across the country.

Jeff Nagy

Member at Large

Jeff Nagy is the Head of North American Sales for GBUK Group Ltd.  Jeff began his career in Healthcare Procurement in the UK and moved into Medical Sales over 20 years ago.

In addition to Medical, Surgical and Patient Handling products, Jeff has been fully involved with Enteral feeding products throughout and has extensive knowledge of the differing market needs and products.  Jeff’s experience encompasses both the UK and global markets having previously managed both GBUK Group’s Export and B2B sales teams.  In recent years Jeff has been strongly involved with improving patient care and safety worldwide in both Acute and Homecare settings by supporting and facilitating the transition to both ENFit and NRFit devices.

Cynthia Reddick

Clinical Member

Cynthia’s dedication to homecare spans over two decades, during which she has passionately assisted tube fed patients in their successful transition from hospital to home. She is deeply committed to enhancing positive clinical outcomes, firmly convinced that a patient’s positive relationship with their feeding tube significantly influences both their compliance and overall quality of life. Cynthia’s passion for nutrition support began during her internship and work experience at the City of Hope National Medical Center in Southern California. Most recently, she served as the National Tube Feeding Manager for Coram/CVS Specialty Infusion Services, dedicating 15 years of her career to elevating the quality and safety of tube feeding care in the home setting. In 2022, Cynthia transitioned into a consultant role, leveraging her vast knowledge and experience in home tube feeding and enteral innovation. She offers her expertise to individuals and organization who share the same passion for enteral nutrition as she does.

Shannon Bertagnoli

Clinical Member

Shannon Bertagnoli, PharmD is the Medication Safety Specialist, Publications, of the Institute for Safe Medication Practices (ISMP). Her work includes content development for the acute care newsletter as well as an editor for various other organizational publications. Prior to joining ISMP, Shannon worked at the Children’s Hospital of Orange County (CHOC Children’s) as a pediatric clinical pharmacist for 12 years. Her most recent role was Medication Safety & Quality Specialist where she oversaw the Medication Safety Committee, Smart Pump Oversight Committee, and Medication Error Reduction Plan, which included the implementation of ENFit devices across the organization. She helped facilitate and edit over 25 articles written by pharmacists and technicians which were published on CHOC blogs to help educate the community and promote medication safety. Her passion is to improve patient safety by promoting a safe learning environment through a fair and Just Culture, optimizing technology, and standardizing practice to enhance quality care. Shannon received her Doctor of Pharmacy degree from the University of Connecticut and completed her residency at CHOC Children’s.

Stacie Ethington

Clinical Member

Stacie Ethington MSN, RN is a member of the GEDSA Board of Directors, filling a clinical seat. She is also a member of the GEDSA NRFit Clinical Advisory Board. Stacie completed both undergraduate and graduate degrees from Clarkson College in Omaha, NE. She is currently the Medication Safety Nurse Specialist at Nebraska Medicine. During her time at Nebraska Medicine she has provided care to cardiac patients and has served as a nurse educator. For the last seven years she has been dedicated to medication safety and has led initiatives such as conversion to ENFit and implementation of IV pump interoperability. Other responsibilities include monitoring for safety trends and preparing the organization for implementation of best practices.